Reference ยท Data standard

Data definitions for the nine metrics

Plain-English definitions for every data input behind the nine National Hiring Metrics, so that every organisation collects and measures them the same way.

The nine metrics are calculated from defined data inputs. Consistent definitions are what make benchmarking valid: two organisations measuring the same input differently produce results that cannot be compared. Where your internal terminology differs from a definition below, map your data to these definitions before submission. Do not redefine the metric to match your internal terms. All time calculations use calendar days, not working days. Early-careers hires are counted within employee headcount but sit outside the hire-based metrics.

Metric 01

Vacancy Ratio (%)

Number of Open Vacancies (Current Month)

Total number of active vacancies that remain open and have been authorised to recruit, signed off by the business, on the last day of the previous month. An open vacancy is any active vacancy where the candidate has not yet started.

Employee Headcount

The most up-to-date number of employees on the payroll: permanent and fixed-term employees on contracts of service, excluding third-party contractors, in line with the Companies Act 2006 definition of persons employed under contracts of service. Covers only the area of the business being benchmarked, not total company headcount unless that is the agreed scope.

Metric 02

Time to Offer Accepted (Days)

Metrics 02 and 03 share the same start point. The requisition open date is identical in both; only the endpoint differs.
Requisition Open Date

The calendar date the requisition was formally signed off by the business and TA began the hiring process. This is not the date the role was advertised or posted; it is the date the vacancy was formally authorised for recruitment internally. This date may differ from the requisition approval or system creation date depending on your ATS configuration.

Offer Acceptance Date

The calendar date the offer was formally accepted by the successful candidate. This is the date of written or verbal acceptance, not the date the offer was made, and not the date a contract was signed or returned.

Metric 03

Time to Start (Days)

Requisition Open Date

See Metric 02. The same open date is the start point for both time-based metrics.

Start Date

The actual calendar date the successful candidate started in role, the first day of employment. Where this differs from the contracted start date, use the actual date. All calculations use calendar days, not working days.

Metric 04

Offer Acceptance Rate (%)

External Permanent and Fixed-Term Hires

Total number of external permanent and fixed-term hires made in the twelve months prior to data entry. A permanent employee is someone hired without a pre-determined end date. A fixed-term employee has a defined end date and is on the monthly payroll, and is recruited by TA through the same process as a permanent hire. Excludes contractors, temps, and early-careers hires.

Internal Moves

Total number of TA-facilitated internal moves made in the twelve months prior to data entry. An internal move is the selection of a candidate from the current workforce to fill a vacancy. Only include moves where TA resource was actively used; exclude informal transfers or manager-led moves with no TA involvement.

Declined Offer

Whether an offer was made to a candidate who declined it during the hiring of this requisition, prior to the successful hire. Only accepted and declined offers relating to the same vacancy are counted. A non-response, where a candidate neither formally accepts nor formally declines, is excluded from both totals.

Salary

Annual basic salary awarded to the successful candidate, excluding bonus, sign-on fee, and benefits. Used to assign each hire, and any associated declined offer on the same requisition, to a salary band, so the acceptance rate can be reported by band. Provided in the local currency of the employment country.

Metric 05

Cost per Starter (Currency)

Total Recruitment Function Cost

The total actual cost of the recruitment function over the period, usually a year. It includes all resourcing spend, technology costs, provider and agency costs, TA headcount costs, and the TA-attributed proportion of wider HR team costs. Use actual spend rather than budget, and include only costs that fall within the agreed benchmarking scope.

Total Hires (External and Internal)

See Metric 04. External hires plus internal moves; the denominator for Cost per Starter.

Metric 06

First-Year Attrition Rate (%)

Overall First-12-Month Attrition

Total number of hires who left within 12 months of joining the business, including those leaving for reasons of redundancy and performance management. Typically sourced from an HR headcount report containing start and termination dates. To confirm whether a leaver was a new hire, cross-reference against the filled requisition report from the ATS.

Total Hires (External and Internal)

See Metric 04. The denominator for the attrition rate is total hires, external plus internal, in line with the other hire-based metrics.

Metric 07

Sourcing Channel Effectiveness (%)

Source of Hire

The sourcing channel through which the successful candidate was identified. Where an exact match cannot be found, use the closest available standard category. Standard channels: Temp-to-Perm, Referral, LinkedIn, Job Board, Direct Source, Agency, Website, Alumni, Events, Unaccountable.

Total Hires (External and Internal)

See Metric 04. The denominator for each channel's percentage.

Metric 08

Interview/Assessment-to-Offer Ratio

The calculator currently accepts average interview stages per hire as the input for this metric. Where your ATS can supply the total candidates interviewed at hiring manager stage, that is the primary measure.
Total Candidates Interviewed at Hiring Manager Stage

The total number of candidates who completed at least one interview or assessment stage conducted by or involving the hiring manager for this requisition, regardless of outcome. Includes candidates who were interviewed but not offered the role. Excludes candidates screened solely by TA who did not progress to hiring manager stage. Each unique candidate counts once per requisition, regardless of how many stages they completed.

Number of Declined Offers

Actual number of verbal and written offers declined by candidates in the last 12 months. Combined with total hires to produce total offers made. A non-response is not counted as a declined offer.

Total Hires (External and Internal)

See Metric 04. The accepted offers, that is total hires, form part of the total offers made denominator, alongside declined offers. Starters and hires are the same figure.

Metric 09

Financial Impact of Making New Hires (Currency)

Revenue

The most up-to-date revenue figure as used by the Finance department, covering only the area of the business under review. Revenue is the total amount received for goods sold or services provided, including net sales, asset exchanges, and interest, calculated before expenses are subtracted.

Employee Headcount

See Metric 01. Permanent and fixed-term employees on contracts of service, excluding third-party contractors. Used as the denominator in the revenue-per-employee-per-day calculation.

Calendar Days

The number of calendar days in the year (365), used to convert the annual revenue-per-employee figure to a daily rate. Calendar days are used throughout all National Hiring Metrics calculations to ensure comparability across regions with different public holiday arrangements.

Requisition Open Date and Offer Acceptance Date

See Metric 02. The period between them, Time to Offer Accepted, is the portion of the vacancy that recruitment controls, and is used here as the vacancy duration. The metric is therefore an indicative measure of the recruitment-attributable financial impact, not the total revenue effect of the role standing empty, which continues through the notice period to the start date.

Total Hires (External and Internal)

See Metric 04. The volume multiplier in the financial impact calculation.